Clopay® Garage Doors Featured in BUILDER Concept Home 2010

Jan 18, 2010

Clopay residential garage doors have been selected for the BUILDER Concept Home 2010: A Home for the New Economy, which will launch at the 2010 International Builders Show in Las Vegas January 19–22.

The BUILDER Concept Home 2010, designed by Marianne Cusato and Mark LaLiberté, exemplifies a dramatic shift in how homes are designed, built, maintained and lived in. The 1,700-square-foot home with 4 bedrooms and 3.5 bathrooms adapts to homeowners’ personal budgets and changing lifestyle needs.

For the first time in national show home history, the house will be open exclusively as an online virtual tour using photo−realistic renderings and state−of−the−art movie software that enables a customizable experience for each visitor.

The online virtual tour and informational website will launch January 19, 2010 at, in conjunction with the opening of IBS, allowing tours anytime, anywhere, including Internet-connected kiosks at the Hanley Wood IBS booth #C2128.

“Our goal this year is to respect and reflect what’s going on in the housing industry right now and present what we believe is the model for the future,” says BUILDER’s editorial director Boyce Thompson. “Building a large, luxury show home just to accommodate attendees during IBS wouldn’t be very helpful to builders across the country searching for practical and profitable solutions.”

Whether among the 80,000 building industry professionals attending IBS 2010 or the millions of homeowners, builders and developers unable to travel to the annual convention, this website will serve as the platform for the BUILDER Concept Home 2010 as well as the definitive source for up-to-the-minute information about IBS. 

The tour will remain live through June 30, 2010 and the web site is currently accepting preregistrations for a “sneak peek” at exclusive content and the virtual tour experience prior to its public launch.

“I’m excited to be part of the most innovative home never built,” said Marianne Cusato.  “Now more than ever, as both an industry and a nation, we must examine how and what we build.  It is our hope that this concept home will play a central role in this dialogue.”

Clopay is showcasing three distinct insulated garage door options on the BUILDER Concept Home 2010 tour: The Canyon Ridge® Collection, a rustic faux wood door, a Coachman® Collection steel and composite carriage house style door, and a steel grooved panel vintage style Gallery® Collection door with Clopay’s Ultra-Grain™ stained woodgrain paint finish.

While the doors vary in price and appearance, all provide the look of a wood door combined with the benefits of an energy efficient, low-maintenance, steel door. But unlike real wood, the construction materials are UV-resistant and impervious to moisture, so the doors won’t rot, split, shrink, separate, or crack, thereby minimizing the use of materials, energy and resources necessary to maintain or replace door components.

“These garage doors demonstrate the range of sustainable garage door design Clopay offers to fit any budget and lifestyle,” says Pat Lohse, Clopay Building Products vice president of residential marketing. “Visitors have the opportunity to ‘try on’ a garage door to find the perfect virtual fit.”

For more information about the Clopay Canyon Ridge Collection, the Coachman Collection and the Gallery Collection with Ultra-Grain finish, visit or call 800-225-6729.

With four manufacturing facilities and 49 distribution centers across the U.S. and Canada, Clopay Building Products is North America’s leading manufacturer of residential garage doors and a preferred supplier in the commercial industrial door market.  Bringing more than 40 years of experience and innovation to the garage door industry, Clopay Building Products maintains a strong family of brands including Clopay®, Holmes Garage Door Company® and Ideal Door®.

About Hanley Wood
Hanley Wood, LLC, is the premier media and information company serving housing and construction. Through four operating divisions, the company produces award-winning magazines and websites, marquee trade shows and events, rich data and custom marketing solutions. The company also is North America's leading publisher of home plans. Hanley Wood Business Media (Washington, D.C.) publishes 36 award-winning residential and commercial construction titles, including BUILDER, Remodeling, Architect, Concrete, Construction, and Residential Architect. Hanley Wood Business Media also offers the construction industry's foremost collection of websites, including BUILDER ONLINE, REMODELING ONLINE, and ebuild, the comprehensive online guide to building products, as well as the largest collection of house plans online through and Dream Home Source.  Founded in 1976, Hanley Wood is a $250 million company owned by affiliates of JPMorgan Partners, LLC. CCMP Capital Advisors manages the Hanley Wood investment for JPMorgan Partners.

About Marianne Cusato
Marianne Cusato is well known for her design work on the Katrina Cottages, now sold in kit form at Lowe’s home centers nationwide. In 2006, her 308 s.f. Katrina Cottage won the Smithsonian Institute’s Cooper-Hewitt Design Museum’s “People’s Design Award.”  In June 2006, Congress appropriated $400 million for an alternative emergency housing program, based on the idea of the Katrina Cottage.  Cusato is the author of two books: Get Your House Right: Architectural Elements to Use and Avoid, with Ben Pentreath, Richard Sammons and Leon Krier, foreword by HRH The Prince of Wales (January 2008, Sterling Publishing) and The Value of Design (February 2008, James Hardie). 

About Mark LaLiberté
One of the nation’s foremost building scientists, Mark LaLiberté has devoted two decades to educating the homebuilding industry about the benefits of constructing durable, energy-efficient and healthier homes.  He cocreated the program curriculum for the Energy and Environmental Building Association (EEBA) Houses That Work™ program which is based on the U.S. Department of Energy's Building America Program, served in an advisory capacity on the EPA's ENERGY STAR® Program and the Minnesota Energy Code Advancement Project. In 2002, LaLiberté received a lifetime achievement award from the EEBA for his long-standing commitment to helping the home construction industry embrace building science. LaLiberté has also served as spokesperson for the Ad Council's Energy Hog Campaign, TLC's “Home Pro” and “Home Savvy” series and the PBS “Hometime” series. He is the principal of Building Knowledge, Inc., based in Minneapolis and Denver.

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